Are Audi buyers/owners uniquely cheap, tight-asses? - Page 2

April · 08-10-2001, 11:32 AM

With Volvo being across the street from where I worked, we got to talk with the people over there. Their sales percentages were a joke ! Many customers waited until incentives had the cars well under wholesale and the dealer was cutting into the holdback. I would sell 17 to 28 cars a month. A salesperson there might sell 6 o 7 !!!! Volvo had a big bonus program to keep people there.

Saab is slightly better. Low number of dealers allow tighter price control. Customers still cheaper than Audi folks. Lots of people cheap out from the Audi and opt for the the Saab based solely on price.

Then comes Audi. The slightly older/entrepreneur/socially adapted folks can be made to see reason when the difference is a few hundred dollars between better service and information vs lower price. People who are socially hostile can be a pain ( too many computer games, not enough human interaction ).

Interestingly, the people who pay the most and mainly focus on getting the car, are the happiest. This is consistant. Not saying you should try to duplicate this if you are not so inclined, just mellow out. Don't allow yourself to get taken advantage of, but do not try to take advantage of others, either. Money is a tool to allow you to enjoy life. It can also be a tool to make others happy. Are you happy when you can make others happy ?

Everyone wants to get a good deal. Nobody wants to feel like they were singled out to get a bad deal. Try to strike a balance. This is not a life and death struggle. Just because you can buy a car for less, ask yourself who helped show you the reasons you wanted this car over others ? Sometimes a thank-you is appropriate. Sometimes customer loyalty.

Repeat after me, " be fair to others and blessings/good karma will follow you."

timcar · 08-10-2001, 11:36 AM

I think since I lease, that extra money represents a disproportionate increase in my total cost compared to a purchaser. However, I did pay $600 more than best quote to get it from a very helpful salesperson and a dealer I preferred.

huachele · 08-10-2001, 11:54 AM

Whats wrong with that?

s4wood · 08-10-2001, 12:00 PM

Yeow.

Good words you speak...I agree.

oskidunker · 08-10-2001, 12:12 PM

You must not live in the San Francisco Bay area where the Dot com people drove the prices through the roof.I wasn't concerned with a few hundres. The dealers all wanted many THOUSANDS over sticker.

Jack Orr · 08-10-2001, 12:17 PM

As usual, April, right on.........

timcar · 08-10-2001, 12:22 PM

it's only business. It's ALWAYS personal. If someone needs to convince themselves despicable behavior is desirable to make themselves feel better, I truly feel sorry for them.

April · 08-10-2001, 12:28 PM

Ming 2.7T · 08-10-2001, 12:31 PM

drkangelA6 · 08-10-2001, 12:34 PM

hey u going to the quattro techfest at ams this sat?

08-10-2001, 11:32 AM	#11
April AudiWorld Uber User Account #: 3127 Join Date: Mar 2000 Posts: 52,730	They are cheap, but not as cheap as some. Take Volvo. With Volvo being across the street from where I worked, we got to talk with the people over there. Their sales percentages were a joke ! Many customers waited until incentives had the cars well under wholesale and the dealer was cutting into the holdback. I would sell 17 to 28 cars a month. A salesperson there might sell 6 o 7 !!!! Volvo had a big bonus program to keep people there. Saab is slightly better. Low number of dealers allow tighter price control. Customers still cheaper than Audi folks. Lots of people cheap out from the Audi and opt for the the Saab based solely on price. Then comes Audi. The slightly older/entrepreneur/socially adapted folks can be made to see reason when the difference is a few hundred dollars between better service and information vs lower price. People who are socially hostile can be a pain ( too many computer games, not enough human interaction ). Interestingly, the people who pay the most and mainly focus on getting the car, are the happiest. This is consistant. Not saying you should try to duplicate this if you are not so inclined, just mellow out. Don't allow yourself to get taken advantage of, but do not try to take advantage of others, either. Money is a tool to allow you to enjoy life. It can also be a tool to make others happy. Are you happy when you can make others happy ? Everyone wants to get a good deal. Nobody wants to feel like they were singled out to get a bad deal. Try to strike a balance. This is not a life and death struggle. Just because you can buy a car for less, ask yourself who helped show you the reasons you wanted this car over others ? Sometimes a thank-you is appropriate. Sometimes customer loyalty. Repeat after me, " be fair to others and blessings/good karma will follow you." __________________

08-10-2001, 11:36 AM	#12
timcar Member Account #: 5667 Join Date: May 2000 Posts: 2,664	A couple hundred, no. A couple thousand, yes. I think since I lease, that extra money represents a disproportionate increase in my total cost compared to a purchaser. However, I did pay $600 more than best quote to get it from a very helpful salesperson and a dealer I preferred.

08-10-2001, 11:54 AM	#13
huachele Junior Member Account #: 15100 Join Date: Jan 2001 Posts: 828	Unique? No. Tight ass? Yes. Whats wrong with that? __________________ WAGON

08-10-2001, 12:00 PM	#14
s4wood Member Account #: 665 Join Date: Mar 2000 Posts: 26,591	28 cars per month? Yeow. Good words you speak...I agree. __________________ Steve S RIP O.W.Kenobi current cars: 07 BMW 335i Sedan - Morr Alloy VS7 forged wheels/Goodyear F1-D3/Bilstein PSS9 coilovers/Ultimate Racing catback/Alcon 4pot 365mm brake kit 90 Mazda Miata - commuter car previous Audis (in reverse order): 05 A4 1.8TQM - Dolphin Gray (Audiworld Project Car) 01 S4 - Laser Red 99 A4 1.8TQM - Aluminum Silver 00 A4 1.8TQM - Volcano Black 01 S4 Avant - Laser Red 83 4000E - Beige Metallic 00 S4 - Nogaro Blue 97 A4 2.8QM - Laser Red

08-10-2001, 12:12 PM	#15
oskidunker Audiworld Junior Member Account #: 1365 Join Date: Mar 2000 Posts: 441	Re: Are Audi buyers/owners uniquely cheap, tight-asses? You must not live in the San Francisco Bay area where the Dot com people drove the prices through the roof.I wasn't concerned with a few hundres. The dealers all wanted many THOUSANDS over sticker. __________________ 00 A4Q Pelican Blue 89 90 Quattro Black 96 A4 Quattro Ming Blue(I think) 05 A4 Quattro Dolphin Grey

08-10-2001, 12:17 PM	#16
Jack Orr Junior Member Account #: 1105 Join Date: Mar 2000 Posts: 1,396	Re: They are cheap, but not as cheap as some. Take Volvo. As usual, April, right on.........

08-10-2001, 12:22 PM	#17
timcar Member Account #: 5667 Join Date: May 2000 Posts: 2,664	A new paradigm: The best deal is always win/win. Biggest lie ever told: It's not personal, (more) it's only business. It's ALWAYS personal. If someone needs to convince themselves despicable behavior is desirable to make themselves feel better, I truly feel sorry for them.

08-10-2001, 12:28 PM	#18
April AudiWorld Uber User Account #: 3127 Join Date: Mar 2000 Posts: 52,730	Yes. The following month, have a nervous break-down ! ( not quite ) __________________

08-10-2001, 12:31 PM	#19
Ming 2.7T Craggy Old Man Account #: 4525 Join Date: Apr 2000 Posts: 10,615	I resemble that remark!!!!!! __________________ Stay Stock and Stay Almost Worry Free!!! Like Me!!!! Stoney's FAQ's> Yea, though I drive in the Valley of the Shadow of the V8, I shall fear no V8 for the V6 is with me. Thy 2.7 liters and thy 2 K04's comfort me. Thou shall prepare boost at my call against the V8 that troubles me. Thou annointest my V6 with Mobil One Oil, and my psi shall runneth over. Thy loving smoothness and torqueness shall follow me all the days of my driving and I will dwell in the house of the V6 Bi-Turbo forever!!!!!! ET 1/4mi 13.6 Email for Tip tranny/K03 $$ info.

08-10-2001, 12:34 PM	#20
drkangelA6 Junior Member Account #: 8335 Join Date: Jul 2000 Posts: 1,351	I concur....lol... hey u going to the quattro techfest at ams this sat? __________________ Yea, though I drive in the Valley of the Shadow of the V8, I shall fear no V8 for the V6 is with me. Thy 2.7 liters and thy 2 K04's comfort me. Thou shall prepare boost at my call against the V8 that troubles me. Thou annointest my V6 with Mobil One Oil, and my psi shall runneth over. Thy loving smoothness and torqueness shall follow me all the days of my driving and I will dwell in the house of the V6 Bi-Turbo forever!!!!!!

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