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2020 SQ7 USA Preliminary Pricing

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Old 02-26-2020, 10:50 AM
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Default 2020 SQ7 USA Preliminary Pricing

2020 Audi SQ7 balances the performance of a 500-horsepower V8 engine with premium seven-passenger practicality - Audi Newsroom

At a very high level:
Premium Plus $84,800
Prestige $90,400
On my list when my S5 goes back at the end of May.....

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Old 02-26-2020, 11:15 AM
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Originally Posted by bbbobbb
2020 Audi SQ7 balances the performance of a 500-horsepower V8 engine with premium seven-passenger practicality - Audi Newsroom

At a very high level:
Premium Plus $84,800
Prestige $90,400
On my list when my S5 goes back at the end of May.....
i guess the order guide with option cost will be out soon. Hope the lease rates are decent because BMW is very competitive...
Old 02-26-2020, 12:13 PM
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Not bad. Makes a fully loaded prestige, just a bit over $100k.

Take my money now, Audi.
Old 02-26-2020, 01:27 PM
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Jesus. That's like $25k difference between Q7 and SQ7 trims. Enjoy to those getting it. I'm glad I didn't wait for this.
Old 02-26-2020, 01:38 PM
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That's too big of a difference. I'll probably pass and get the BMW X7 M50i instead.
Old 02-26-2020, 01:50 PM
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Yikes. Pass.
Old 02-26-2020, 02:09 PM
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Does this mean the SQ8 is going to be priced at $95k for Prestige?
Old 02-26-2020, 02:36 PM
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A little too high IMO too. Given that most components remain the same, the price difference is essentially mostly for engine.
Old 02-26-2020, 02:55 PM
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Originally Posted by Mobilehavoc
Jesus. That's like $25k difference between Q7 and SQ7 trims. Enjoy to those getting it. I'm glad I didn't wait for this.
$25k? Isn’t that math a bit exaggerated? Yea sure it’s a big difference when comparing to the base Q7, but the low end base 45-model Q7 is also a 4-cylinder 2.0T. The fair comparison would be comparing the premium plus base Q7 55 TFSI to a base premium plus SQ7... and that difference is $21k. And if you compare base prestige 55 vs prestige SQ7, the difference is $19.2K. That’s about what is expected when you consider the price delta between the competitions’ comparable trim levels. For example, the price delta between a base X7 40i vs 50i is $18.7K and even larger between a 40i and M50i at a whopping $25.7K! Not sure why you guys are complaining. Seems Audi has priced it just right. In my opinion, less than I expected.

Originally Posted by itiongo
That's too big of a difference. I'll probably pass and get the BMW X7 M50i instead.
X7 M50i base price is $99,600 before options. That’s $25.7K more than a base X7 40i. We can argue that the X7 M50i is a direct competitor to the SQ7 since both have 3 rows of seating at about the same level of luxury and performance. Yes the X7 M50i has slightly more hp but the SQ7 has more peak torque and is a few hundred pounds lighter. If anything, it looks like the SQ7 is a much better value at $14,800 lower base price than an X7 M50i. The only scenario where the SQ7 has a less attractive price tag is if you’re leasing. But that’s not Audi’s problem.... well I guess it kinda is lol
Old 02-26-2020, 03:14 PM
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Originally Posted by larryV
$25k? Isn’t that math a bit exaggerated? Yea sure it’s a big difference when comparing to the base Q7, but the low end base 45-model Q7 is also a 4-cylinder 2.0T. The fair comparison would be comparing the premium plus base Q7 55 TFSI to a base premium plus SQ7... and that difference is $21k. And if you compare base prestige 55 vs prestige SQ7, the difference is $19.2K. That’s about what is expected when you consider the price delta between the competitions’ comparable trim levels. For example, the price delta between a base X7 40i vs 50i is $18.7K and even larger between a 40i and M50i at a whopping $25.7K! Not sure why you guys are complaining. Seems Audi has priced it just right. In my opinion, less than I expected.


X7 M50i base price is $99,600 before options. That’s $25.7K more than a base X7 40i. We can argue that the X7 M50i is a direct competitor to the SQ7 since both have 3 rows of seating at about the same level of luxury and performance. Yes the X7 M50i has slightly more hp but the SQ7 has more peak torque and is a few hundred pounds lighter. If anything, it looks like the SQ7 is a much better value at $14,800 lower base price than an X7 M50i. The only scenario where the SQ7 has a less attractive price tag is if you’re leasing. But that’s not Audi’s problem.... well I guess it kinda is lol
i think they priced it higher to discount it more, audi knows that bmw and mb have discounted rates to make leases more attractive. I’m sure when time comes In a few months I come up with x7 m5.0 lease numbers at my audi dealer they will find a way to work it out...


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