CSCOKid

http://youtube.com/watch?v=uLybzItrd8s


thoughts?

nirad

we already know these cars are nearly evenly matched for performance. It's worth noting that in the real world, various conditions will effect them. At a high elevations, the S5's V8 is going to be winded. In hot weather, the 335i's turbo will suffer. And of course the Audi will be superior in rain & snow, and perhaps also on uneven pavement.

IMHO, these cars are actually pretty different in terms of positioning, and their prices do reflect that. In reality, I don't think they will be cross-shopped as much as people think. Young people who want a fast daily driver for a great price will get the 335i. People who are willing to spend more for a luxury coupe with style and exclusivity, but also great performance, will buy the S5.

Quattrings

The 335 has a lot going for it especially for the price but the S5 has everything that the 335 has and then some. I do like the tunability of forced induction but the sound of the S5 is super nice and the car in general comes across as more refined than the 335, at least IMO.

audittblu2

wow

A5orS5

Yes the two are pointed at somewhat different segments, but there will be overlap and cross shopping. The majority of shoppers (especially of BMWs, Audis, & MBs) don't compare base price to base price. They aren't the performance minded shoppers you find on BMW or Audi forums. They compare base + options across models. When they do that, they'll find the S5 is much closer to the 335i than base prices would suggest. Where the S5 will loose customers are those who want a fully loaded German car. That's where the S5 will jump into the $60k range while the 335i is still in the mid-50s.

I have mixed feelings on the S5 pricing. I wish it would be priced a little lower (than we expect) so to undercut BMW and put more of these beauties on the streets. However, any way you cut it these coupes are low volume sellers and Audi surely realizes undercutting (or being very competitive with) the 335xi won't help move the needle much so might as well make the $$$ where you can.

K2audi

X 2, the S5 is larger and more of a pure GT than the 335i. Also it will have more upgraded options.

Bulletproof

Yup, and the S5 is a total eye turner, whereas the 335 is kinda ordinary

ryanrS4

IMHO, the S5 is more of a 650i competitor rather than a 335i competitor.

nirad

btw, how many freakin' cars do you have? 5?

06A8

automative journalists who only train with rear wheel vehicles predominantly and whine about the fun factor of awd. No way the S5 could have lost that, still suprised.