http://www.youtube.com/watch?v=9D63J1_FXiQ

Phenomenal color? Is this Ice Silver? Looks more like a shiny off-white to me...

looks like ice silver, but can be a new color called Glacier White. The interior is Audi Exclusive crimson red.

Like all of the show cars, this is a European car. Front seats are the "comfort" seats which are not offered here. US market is limited to the standard seat with or w/o ventilation.

definetely ice silver

nice review guy sounds like michael douglas.

Like all of the show cars, this is a European car. Front seats are the "comfort" seats which are not offered here. US market is limited to the standard seat with or w/o ventilation.

Odd this, in the UK you can only get ventilation with the comfort seats so are you sure that they are not standard in the US which might explain them not being available as an option.

Definitely sure---no comfort seats available for the 2012 A7 stateside. According to the Audi UK brochure (p. 36), the standard seats are available with ventilation via a fan (order code 4D3). The same order code used for comfort seats gives you ventilation in 3 different intensities.

"Standard" seats are 14-way adjustable with lumbar support.

"Comfort" seats are 18-way adjustable with lumbar support. Some of the adjustment are selected via the MMI.

Both can be ordered with ventilation in the UK.

Only the comfort seat can be ordered with the massage functions which are controlled via the MMI. When optioned in this manner, these seats are essentially the same as in the new A8/A8L.

Definitely sure---no comfort seats available for the 2012 A7 stateside. According to the Audi UK brochure (p. 36), the standard seats are available with ventilation via a fan (order code 4D3). The same order code used for comfort seats gives you ventilation in 3 different intensities.

"Standard" seats are 14-way adjustable with lumbar support.

"Comfort" seats are 18-way adjustable with lumbar support. Some of the adjustment are selected via the MMI.

Both can be ordered with ventilation in the UK.

Only the comfort seat can be ordered with the massage functions which are controlled via the MMI. When optioned in this manner, these seats are essentially the same as in the new A8/A8L.

My apologises, you were quite right. I was mistaking the ventilation combined with massage which does require the comfort seats.