This excellent interview by Marty Bernstein with AIADA gives us some insight into AoA's new boss. Covering a wide range of topics it's a must read.<ul><li><a href="http://www.theautochannel.com/news/2005/09/19/143388.html">http://www.theautochannel.com/news/2005/09/19/143388.html</a</li></ul>

... to help align Audi's American brand success with the rest of the world.

Of note is that the next generation TT will be the next big release...<ul><li><a href="http://www.businessweek.com/innovate/content/sep2005/id20050916_242086.htm">BusinessWeek Interviews Audi CEO Martin Winterkorn</a></li></ul>