The more options and the higher-end versions of a car often have worse resale. BMW is really taking a hit when someone leases a fully-loaded green 550i with active cruise, heads up display, ventilated seats and other options no one really needs.

Audi is taking the right financial course of action - it just sucks for us customers.

If we were all trying to maximize value, we would buy a 2 year old CPO car. But I know its so hard with the new models coming out.