Audi has threaded the needle on this one superbly, whoever had the stats on the "most effective marketing" which showed Audi at the top of the game was absolutely on target.

"The car's structure weighs 10% less."

"No significant increase in base price."

Both statements are entirely, totally and unequivocally true, but the enthusiasts took them and ran with it to some erroneous, but favorable, conclusions. We were told the truth, but heard what we wanted. Brilliant!

2001.5 1.8TQMCX
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"Hokie, what makes you standout from so many other AWOT posters?"

"Well Bill I bring three uncommon things to AWOT: I have a degree, a job, and I actually own an Audi."